The ‘Real People, Real Stories’ campaign features the experiences of men from isolated communities who have struggled with mental health.
Supported by the Farming Community Network (FCN) and NFU Mutual Charitable Trust, the campaign comes after new research released by the Samaritans showed nearly half of men aged from 20 to 59 in rural communities had experienced feelings of anxiety during the lockdown.
Last year the Samaritans launched the Rural Support Initiative through its York branch, aimed at supporting those in rural communities who can feel as if they are struggling alone.
The charity said problems of isolation and lack of social care funding had been heightened by the recent COVID-19 lockdown.
Sign up to our newsletter to receive all the latest news and updates.