A recent report from the National Innovation Centre for Rural Enterprise (NICRE), authored by Mark Shucksmith, Emeritus Professor at Newcastle University, and Jane Atterton, Head of the Rural Policy Centre at Scotland’s Rural College, sheds light on an often-ignored crisis: rural poverty in Britain.

The misconception that poverty is primarily an urban issue has led to insufficient attention and resources directed towards rural areas. However, the report reveals that over 54% of rural residents are financially vulnerable, facing unique challenges such as higher living costs, precarious employment, and limited access to essential services.

The study calls for a significant shift in policy to address the specific needs of rural communities. Key recommendations include the application of a 'rural lens' to Department for Work and Pensions’ policies and greater support for voluntary organisations that play a crucial role in providing support where state provisions fall short.

The role of community and voluntary organisations is highlighted as pivotal, with these bodies often acting as the first line of defence against the impacts of poverty. However, these organisations are under tremendous pressure, struggling with funding and the logistical challenges of reaching widely dispersed populations.

For a comprehensive understanding of the complexities of rural poverty and the detailed strategies proposed to combat it, we encourage our readers to explore the full report HERE.